Here’s what’s NEW!

Celebrating 40 fashionable years!

The Emerald Isle Boutique will celebrate their fortieth business anniversary this month. The boutique opened in 1981, with two sisters at the helm.  Jeanette Smith and Louise Burchell started the business as a joint-venture to fill a shopping void in the community.  Originally offering a selection of lingerie, men’s & women’s loungewear, estate jewelry and antiques, the original goal of The Emerald Isle was to always offer something unique.  In fact, the name signifies “an oasis of rare gems ... read more

Memorial Day Weekend Hours

We will be open on Saturday, 5/29/21 from 10am-3pm.  We will be closed on Sunday & Monday.  We apologize for any inconvenience!  Have a very safe and happy holiday weekend celebrating with family! ... read more

Tips for cleaning your closet!

Cleaning out your closet is a different experience for everyone and you may have been working on this project while you've been spending more time at home! Don't forget to think about upgrading your casual wardrobe...you know, you're "at home" clothes while you're working on this project! Follow these simple steps and remember to think of how much JOY you get (or don't) from certain outfits/items. If it gives you JOY, it's something that you enjoy wearing, get compliments on or have a particular ... read more

Come on in…or not!

While many of you have been dying to get out and do "normal" things like shopping, we realize that there are some ladies who haven't reached that point yet.  Whether or not our storefront is open, we are here for you no matter what!  We've got some creative ways for you to keep up with all of the fabulous comfortable summer selections we have arriving everyday! Make sure you are getting our emails.  We send one every Monday, Wednesday & Friday with deals, fun content and, of course, what's N ... read more

Quarantine got you down? Clean your closet!

Now that we've got nothing but time on our hands, you can do a REALLY good job with this task! Cleaning out your closet is a different experience for everyone.  While following these simple steps, remember to think of how much JOY you get (or don't) from certain outfits/items. If it gives you JOY, it's something that you enjoy wearing, get compliments on or have a particularly fond memory attached to it. Don't be afraid of keeping sentimental items...but you might find a special place for them l ... read more

Staying safe and fashionable!

Dear valued customers and friends, To comply with the State of New Mexico, our storefront will unfortunately be closed to the public until further notice. These are strange days, indeed. With the exception of the plumbing fiasco our "flood of 2007," The Emerald Isle has not had a closure in 38 years. We are very, very sad. That having been said, we want you to know that our #1 priority is for everyone to be safe & healthy. We are doing our part to keep us all well. Our other obligation, we f ... read more

We’re open!

We are all affected by the coronavirus scare going around. Please be assured that we are taking every precaution for you to shop in a clean and disinfected environment. This is a perfect opportunity for you to avoid the masses and enjoy the many small businesses in our community! In order to keep our seasonal merchandise flowing, we are adding emails to keep you informed about new arrivals and offering a curbside or home delivery service to keep up with social distancing standards.  Together, we ... read more

Spring 2020 Trends!

Welcome to spring 2020! We have already been receiving new and exciting merchandise to get you ready for the new season! Here's a few things to look out for: Mixed media...like the blouse pictured, it means the use of different fabrics, prints and colors to make up one piece! Tie-dye & Stripes...the former brings an island feel and the latter nautical.  Two spring staples!! Wide leg pants...probably the most important trend overall.  Invest in at least one palazzo, trouser or paperbag (loose ... read more

First Friday Fashion Shows Spring Schedule!

Did you know we do a fashion show on the first Friday of the month? We partner with a different lunchtime location each month for our fashion shows.  On Friday, February 7th, we will be at the Sunset Grill in the heart of Sonoma Ranch!  All you do is make reservations for lunch…our models mingle with the guests and it’s so much fun…no charge to you except your meal.  Make your reservation today! Sunset Grill’s number is 521-1826..see you there! Show Schedule: Friday, February 7th Noon-1pm Sunset ... read more

Spring 2020 is here!

New spring merchandise is now arriving daily!  Stay tuned for fun items from your favorite designers like Clara Sunwoo, David Cline, SnoSkins, Jess & Jane and MORE!  Stop in often to ensure you get your size! ... read more